Las Vegas business district

An outsourced CMO is a senior marketing executive who works with your company on a flexible, non-permanent basis — leading the marketing function, managing your team and budget, and being accountable to commercial results. The terms outsourced CMO, fractional CMO, and virtual CMO all describe the same model.

What We Do as Your Outsourced CMO

We embed a senior marketing leader into your team to run the function as a true executive — not an outside consultant who submits decks and disappears. We build strategy, manage your team, own the budget, drive agency accountability, and report results to your CEO and board.

Our background spans CMO of a $1.5B revenue organization, VP of Digital Marketing at The Venetian Las Vegas, and commercial leadership at Las Vegas Sands where we drove $36M in incremental revenue. We have built teams from scratch, managed marketing P&L, and delivered sustained revenue growth across some of the most competitive market environments in the country.

For Las Vegas and Nevada companies, this means you get senior marketing leadership grounded in the local market — from someone who knows the competitive dynamics, the media landscape, and what moves buyers here.

What's Included

  • Marketing strategy and annual planning
  • Team structure, hiring, and performance management
  • P&L ownership and budget management
  • Agency selection, management, and accountability
  • Go-to-market strategy and execution
  • Customer acquisition and retention strategy
  • Brand strategy and positioning
  • Marketing technology stack assessment and optimization
  • Board and executive reporting
Who We Help

Is an Outsourced CMO Right for You?

Las Vegas Mid-Market Companies

Growing businesses across the Las Vegas Valley that need senior marketing leadership but aren't ready to hire a $300K+ full-time CMO.

Nevada Companies Without a Marketing Leader

Your CEO is running marketing by default. It's not sustainable. An outsourced CMO brings immediate expertise and leadership to the function.

Companies Expanding into the Las Vegas Market

Entering Las Vegas or Nevada and need a local marketing partner who knows the market, the media landscape, and the competitive environment.

FAQ

Outsourced CMO Questions

An outsourced CMO is an experienced chief marketing officer who works with a company on a flexible, non-permanent basis — leading the marketing function, managing your team and budget, and being accountable to commercial results. The terms outsourced CMO, fractional CMO, and virtual CMO all describe the same model. This arrangement gives you C-suite marketing leadership without the cost or commitment of a full-time executive hire.
Yes. Outsourced CMO, fractional CMO, and virtual CMO are all terms for the same engagement model — a senior marketing executive embedded in your organization on a part-time or flexible basis, accountable to commercial results rather than to deliverables. The terminology varies by industry and company preference; the leadership model is the same.
Yes. We are based in Las Vegas, Nevada — available for on-site meetings, strategy sessions, and team leadership across the Las Vegas Valley, Henderson, Summerlin, and North Las Vegas. For clients outside Nevada, we work remotely or on a hybrid schedule. Our Las Vegas location is particularly valuable for businesses in gaming, hospitality, real estate, and professional services that benefit from a local partner who understands the market.
Outsourced CMO engagements typically run $8,000 to $20,000 per month depending on scope and intensity. This is a fraction of the $250,000–$400,000+ annual cost of a full-time CMO, with no benefits, equity, or long-term employment commitment. Engagements typically start with a 3-month minimum.
Let's Talk

Ready to Hire an Outsourced CMO in Las Vegas?

Schedule a discovery call and let's assess whether an outsourced CMO engagement is the right fit for where your business is right now.